You’ll understand how well marketers are able to acquire, onboard, engage, and retain their new customers throughout their first year. — Lifecycle Benchmark for Email Marketing / Analyzed 1,387 Brands Wondering how customers engage with your brand over time? Well, in the following article, by examining the components of lifecycle benchmark report for email marketing, you will understand how well marketers are able to acquire, onboard, engage, and retain their new customers throughout their first year.